Market Share by Top Websites

1 Effective Measure is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, NextSTAT is clearly lagging behind, losing to Effective Measure in all segments.

Websites Categories

1 Effective Measure has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Business & Industry and 19 other categories.

2 NextSTAT is leading in Pets & Animals and Recreation & Hobbies.

Geography

1 Effective Measure is leading in most countries, including Indonesia, South Africa, United States, Malaysia and 97 other countries.

2 NextSTAT is leading in Canada, Mexico, Colombia, Ecuador and 15 other countries.