Market Share by Top Websites

1 Effective Measure is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, NextSTAT is clearly lagging behind, losing to Effective Measure in all segments.

Websites Categories

1 Effective Measure has better usage coverage in more websites categories. Including People & Society, News & Media, Business & Industry, Arts & Entertainment and 117 other categories.

2 NextSTAT is leading in Business Services, Visual Arts & Design, Construction & Maintenance, Law & Government and 57 other categories.


1 Effective Measure is leading in most countries, including Thailand, Indonesia, South Africa, Malaysia and 101 other countries.

2 NextSTAT is leading in Ecuador, Colombia, Hungary, Iran and 13 other countries.