Market Share by Top Websites

1 is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Effective Measure is clearly lagging behind, losing to in all segments.

Websites Categories

1 has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Sports, Finance and 11 other categories.

2 Effective Measure is leading in Computers Electronics & Technology, Community & Society, Food & Drink, Vehicles and 4 other categories.


1 Effective Measure is leading in most countries, including South Africa, Indonesia, Egypt, Malaysia and 64 other countries.

2 is leading in United States, United Kingdom, Canada, France and 54 other countries.