Market Share by Top Websites

1 Effective Measure is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Segment Analytics JS is still behind Effective Measure in all market share segments.

Websites Categories

1 Effective Measure has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Business & Industry and 120 other categories.

2 Segment Analytics JS is leading in Shopping, Marketing & Advertising, Clothing, Social Network and 48 other categories.

Geography

1 Effective Measure is leading in most countries, including Thailand, Indonesia, South Africa, Malaysia and 75 other countries.

2 Segment Analytics JS is leading in United States, United Kingdom, Canada, France and 57 other countries.