Market Share by Top Websites

1 Effective Measure is leading in The Entire Web.

2 Signal is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Signal has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Travel, Accommodation & Hotels and 119 other categories.

2 Effective Measure is leading in People & Society, News & Media, Arts & Entertainment, Real Estate and 64 other categories.

Geography

1 Signal is leading in most countries, including United States, Germany, Brazil, Japan and 94 other countries.

2 Effective Measure is leading in Indonesia, Thailand, South Africa, Malaysia and 50 other countries.