Market Share by Top Websites

1 Effective Measure is leading in The Entire Web.

2 Signal is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Signal has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Travel, Accommodation & Hotels and 124 other categories.

2 Effective Measure is leading in People & Society, News & Media, Arts & Entertainment, Real Estate and 63 other categories.

Geography

1 Signal is leading in most countries, including United States, Brazil, Germany, Japan and 96 other countries.

2 Effective Measure is leading in Indonesia, Thailand, South Africa, Malaysia and 51 other countries.