Market Share by Top Websites

1 Effective Measure is leading in The Entire Web.

2 Signal is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Signal has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Travel, Accommodation & Hotels and 142 other categories.

2 Effective Measure is leading in People & Society, News & Media, Arts & Entertainment, Religion & Spirituality and 56 other categories.

Geography

1 Signal is leading in most countries, including United States, Japan, Brazil, Germany and 108 other countries.

2 Effective Measure is leading in Indonesia, Thailand, South Africa, Malaysia and 46 other countries.