Market Share by Top Websites

1 Effective Measure is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Topsy is clearly lagging behind, losing to Effective Measure in all segments.

Websites Categories

1 Effective Measure has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Business & Industry and 85 other categories.

2 Topsy is leading in Shopping, Computer & Electronics, Health, Food & Drink and 71 other categories.

Geography

1 Effective Measure is leading in most countries, including Indonesia, South Africa, Malaysia, Thailand and 97 other countries.

2 Topsy is leading in Russia, Japan, Brazil, Ukraine and 25 other countries.