Market Share by Top Websites

1 Effective Measure is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Topsy is clearly lagging behind, losing to Effective Measure in all segments.

Websites Categories

1 Topsy has better usage coverage in more websites categories. Including Health, Shopping, Marketing & Advertising, Travel and 115 other categories.

2 Effective Measure is leading in People & Society, News & Media, Arts & Entertainment, Business & Industry and 68 other categories.

Geography

1 Effective Measure is leading in most countries, including Singapore, Indonesia, South Africa, Malaysia and 104 other countries.

2 Topsy is leading in Brazil, Russia, Japan, United States and 37 other countries.