Market Share by Top Websites

1 Effective Measure is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, TouchCommerce is clearly lagging behind, losing to Effective Measure in all segments.

Websites Categories

1 Effective Measure has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Computers Electronics & Technology, Community & Society and 16 other categories.

2 TouchCommerce is leading in Finance, Food & Drink, Business & Consumer Services and Home & Garden.

Geography

1 Effective Measure is leading in most countries, including South Africa, India, Saudi Arabia, Egypt and 66 other countries.

2 TouchCommerce is leading in United States, United Kingdom, Australia, Canada and 12 other countries.