Market Share by Top Websites

1 Marketo is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Emarsys is clearly lagging behind, losing to Marketo in all segments.

Websites Categories

1 Marketo has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Software, Internet & Telecom and 173 other categories.

2 Emarsys is leading in Clothing, Consumer Electronics, Sports, Products & Shopping and 21 other categories.


1 Marketo is leading in most countries, including United States, Japan, Australia, United Kingdom and 132 other countries.

2 Emarsys is leading in Germany, France, Russia, Austria and 18 other countries.