Market Share by Top Websites

1 Fanplayr is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Encore Metrics is clearly lagging behind, losing to Fanplayr in all segments.

Websites Categories

1 Fanplayr has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Arts & Entertainment and 44 other categories.

2 Encore Metrics is leading in Travel, Accommodation & Hotels, Computer & Electronics, Software and 9 other categories.

Geography

1 Fanplayr is leading in most countries, including United States, Italy, Japan, Netherlands and 19 other countries.

2 Encore Metrics is leading in China, Colombia, Northern Mariana Islands, Philippines and 2 other countries.