Market Share by Top Websites

1 FredHopper is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Encore Metrics is clearly lagging behind, losing to FredHopper in all segments.

Websites Categories

1 FredHopper has better usage coverage in more websites categories. Including Shopping, Business & Industry, Adult, Autos & Vehicles and 9 other categories.

2 Encore Metrics is leading in Travel and Finance.

Geography

1 FredHopper is leading in most countries, including United Kingdom, France, Germany, Belgium and 35 other countries.

2 Encore Metrics is leading in Japan, Bangladesh, Colombia, South Korea and one other country.