2
In terms of market share, Encore Metrics is clearly lagging behind, losing to GB-World in all segments.
1
Encore Metrics has better usage coverage in more websites categories. Including Food & Drink, Lifestyle and Vehicles.
2
GB-World is leading in Arts & Entertainment.
1
GB-World is leading in most countries, including Estonia, Hungary and Spain.
2
GB-World is leading in Estonia, Hungary and Spain.