Market Share by Top Websites

1 Granify is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Encore Metrics is clearly lagging behind, losing to Granify in all segments.

Websites Categories

1 Granify has better usage coverage in more websites categories. Including Shopping, Clothing, Business & Industry, Publications and 24 other categories.

2 Encore Metrics is leading in Travel, Accommodation & Hotels, Arts & Entertainment, People & Society and 13 other categories.


1 Granify is leading in most countries, including India, Australia, Germany, Brazil and 13 other countries.

2 Encore Metrics is leading in United States, Argentina, Ukraine, Switzerland and 5 other countries.