In terms of market share, Encore Metrics is clearly lagging behind, losing to LeadForce1 in all segments.
Encore Metrics has better usage coverage in more websites categories. Including Travel, Accommodation & Hotels, Business & Industry, Shopping and 14 other categories.
LeadForce1 is leading in Software, Computer & Electronics and Telecommunications.
Encore Metrics is leading in most countries, including United States, Japan, Argentina, Philippines and 3 other countries.
LeadForce1 is leading in India, Thailand and Tunisia.