Market Share by Top Websites

2 In terms of market share, Encore Metrics is clearly lagging behind, losing to LeadForce1 in all segments.

Websites Categories

1 Encore Metrics has better usage coverage in more websites categories. Including Travel, Arts & Entertainment and Law & Government.

2 LeadForce1 is leading in Business & Industry and Internet & Telecom.


1 Encore Metrics is leading in most countries, including Japan, Bangladesh, Colombia, South Korea and 2 other countries.

2 LeadForce1 is leading in India and Russia.