Market Share by Top Websites

1 Mediator is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Encore Metrics is clearly lagging behind, losing to Mediator in all segments.

Websites Categories

1 Mediator has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, Career & Education and 53 other categories.

2 Encore Metrics is leading in Travel, Accommodation & Hotels and Sports.

Geography

1 Mediator is leading in most countries, including Russia, Belarus, Kazakhstan, Ukraine and 11 other countries.

2 Encore Metrics is leading in United States, Japan, Saudi Arabia, Philippines and one other country.