Market Share by Top Websites

2 In terms of market share, Encore Metrics is clearly lagging behind, losing to Mint in all segments.

Websites Categories

1 Mint has better usage coverage in more websites categories. Including Arts & Entertainment, Shopping, People & Society, Business & Industry and 32 other categories.

2 Encore Metrics is leading in Travel, Accommodation & Hotels, Career & Education, Universities & Colleges and 10 other categories.

Geography

1 Encore Metrics is leading in most countries, including United States, Japan, Philippines, Canada and 8 other countries.

2 Mint is leading in Brazil, United Kingdom, South Africa, Saudi Arabia and 5 other countries.