In terms of market share, Encore Metrics is clearly lagging behind, losing to Mint in all segments.
Encore Metrics has better usage coverage in more websites categories. Including Travel, Accommodation & Hotels, Shopping, Religion & Spirituality and 6 other categories.
Mint is leading in Internet & Telecom, People & Society, Web Design, Arts & Entertainment and 4 other categories.
Encore Metrics is leading in most countries, including United States, Japan, United Kingdom, Brazil and 7 other countries.
Mint is leading in Netherlands, Australia, Russia and Austria.