In terms of market share, Encore Metrics is clearly lagging behind, losing to Navegg in all segments.
Navegg has better usage coverage in more websites categories. Including People & Society, Internet & Telecom, Arts & Entertainment, Shopping and 23 other categories.
Encore Metrics is leading in Travel, Accommodation & Hotels, Health, Financial Management and 13 other categories.
Navegg is leading in most countries, including Brazil, Italy, Portugal, France and 11 other countries.
Encore Metrics is leading in United States, Japan, Canada, Argentina and 5 other countries.