In terms of market share, Encore Metrics is clearly lagging behind, losing to PercentMobile in all segments.
PercentMobile has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 51 other categories.
Encore Metrics is leading in Travel, Accommodation & Hotels, Universities & Colleges, Sports and 3 other categories.
PercentMobile is leading in most countries, including Indonesia, India, Germany, Brazil and 23 other countries.
Encore Metrics is leading in United States, Japan, Mongolia, Romania and one other country.