In terms of market share, Encore Metrics is clearly lagging behind, losing to PercentMobile in all segments.
PercentMobile has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 51 other categories.
Encore Metrics is leading in Travel, Accommodation & Hotels, Financial Management, Tourism and 2 other categories.
PercentMobile is leading in most countries, including Indonesia, India, Netherlands, Spain and 21 other countries.
Encore Metrics is leading in Japan, Switzerland, Hong Kong and Norway.