2
In terms of market share, Encore Metrics is clearly lagging behind, losing to PercentMobile in all segments.
1
Encore Metrics has better usage coverage in more websites categories. Including Food & Drink, Lifestyle and Vehicles.
2
PercentMobile is leading in Arts & Entertainment, Community & Society and Hobbies & Leisure.
1
PercentMobile is leading in most countries, including Spain, United Kingdom, Argentina and Ecuador.
2
Encore Metrics is leading in Philippines and Portugal.