Market Share by Top Websites

2 In terms of market share, Encore Metrics is clearly lagging behind, losing to Phonalytics in all segments.

Websites Categories

1 Encore Metrics has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, Universities & Colleges, Computer & Electronics and 18 other categories.

2 Phonalytics is leading in Travel, Accommodation & Hotels, Tourism, Real Estate and 7 other categories.


1 Encore Metrics is leading in most countries, including Japan, Philippines, Dominican Republic, Finland and 5 other countries.

2 Phonalytics is leading in United States, Canada and Mexico.