Market Share by Top Websites

1 Phonalytics is leading in Top 1M Sites.

2 In terms of market share, Encore Metrics is clearly lagging behind, losing to Phonalytics in all segments.

Websites Categories

1 Encore Metrics has better usage coverage in more websites categories. Including Business & Industry, Shopping, Sports, People & Society and 13 other categories.

2 Phonalytics is leading in Travel, Accommodation & Hotels, Outdoors, Real Estate and 2 other categories.


1 Encore Metrics is leading in most countries, including Japan, United Kingdom, Venezuela, Philippines and 4 other countries.

2 Phonalytics is leading in United States, Canada and Poland.