Market Share by Top Websites

1 Phonalytics is leading in Top 1M Sites.

2 In terms of market share, Encore Metrics is clearly lagging behind, losing to Phonalytics in all segments.

Websites Categories

1 Phonalytics has better usage coverage in more websites categories. Including Travel, Accommodation & Hotels, Tourism, Business & Industry and 11 other categories.

2 Encore Metrics is leading in Shopping, Music & Audio, Marketing & Advertising, Law & Government and 4 other categories.


1 Encore Metrics is leading in most countries, including Japan, Sri Lanka, Dominican Republic, India and 5 other countries.

2 Phonalytics is leading in United States, Canada, Bulgaria, Malaysia and one other country.