Market Share by Top Websites

1 Popcorn Metrics is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Encore Metrics is clearly lagging behind, losing to Popcorn Metrics in all segments.

Websites Categories

1 Popcorn Metrics has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Computer & Electronics and 31 other categories.

2 Encore Metrics is leading in Travel, Accommodation & Hotels, Sports and Music & Audio.

Geography

1 Popcorn Metrics is leading in most countries, including United States, Australia, United Kingdom, India and 29 other countries.

2 Encore Metrics is leading in Japan and Colombia.