Encore Metrics
4 websites

Encore Metrics is free to use

http://www.encoremetrics.com/

"Encores measurement and reporting capabilities are critical to our media optimization strategy. Their cross-channel, full-funnel views, and actionable insights ...

VS

TruEffect
11 websites

TruEffect offers both free and paid options

http://www.trueffect.com/

Make Big Data Profitable. Find out how Big Data supported by Big Measurement creates competitive advantage. Download eBook (PDF) ...

Market Share by Top Websites

2 In terms of market share, Encore Metrics is clearly lagging behind, losing to TruEffect in all segments.

Websites Categories

1 TruEffect has better usage coverage in more websites categories. Including Games, Arts & Entertainment, Health and Jobs & Career.

2 Encore Metrics is leading in Food & Drink, Lifestyle and Vehicles.

Geography

1 TruEffect is leading in most countries, including United States, Guam, Mexico and Spain.

2 Encore Metrics is leading in Philippines and Portugal.