In terms of market share, Encore Metrics is clearly lagging behind, losing to w3roi in all segments.
Encore Metrics has better usage coverage in more websites categories. Including Travel, Accommodation & Hotels, Arts & Entertainment, Music & Audio and 10 other categories.
w3roi is leading in Internet & Telecom, Business & Industry, Telecommunications, Online Marketing and one other category.
Encore Metrics is leading in most countries, including United States, Japan, Colombia, Iran and one other country.
w3roi is leading in France, Hong Kong, South Korea and Portugal.