In terms of market share, Encore Metrics is clearly lagging behind, losing to Zeta Search in all segments.
Encore Metrics has better usage coverage in more websites categories. Including Travel, Accommodation & Hotels, Shopping, Computer & Electronics and 13 other categories.
Zeta Search is leading in Business & Industry, Finance, Internet & Telecom, Health and 12 other categories.
Encore Metrics is leading in most countries, including United States, Japan, Canada, Philippines and 10 other countries.
Zeta Search is leading in Bangladesh, India, Israel, Singapore and one other country.