2
In terms of market share, EngineSeeker is clearly lagging behind, losing to Open AdExchange in all segments.
1
EngineSeeker has better usage coverage in more websites categories. Including Community & Society, E-commerce & Shopping, Games, Health and one other category.
2
Open AdExchange is leading in Arts & Entertainment, Computers Electronics & Technology, Finance, Home & Garden and one other category.
1
EngineSeeker is leading in most countries, including United States, Canada, India and United Kingdom.
2
Open AdExchange is leading in Denmark, Pakistan and Sweden.