In terms of market share, EngineSeeker is clearly lagging behind, losing to Open AdExchange in all segments.
EngineSeeker has better usage coverage in more websites categories. Including Business & Industry, Shopping, People & Society, Construction & Maintenance and 98 other categories.
Open AdExchange is leading in Newspapers, Performing Arts, Office Products, File Sharing and 2 other categories.
EngineSeeker is leading in most countries, including United States, India, Russia, Italy and 11 other countries.
Open AdExchange is leading in Denmark and Sweden.