Market Share by Top Websites

1 ExactTarget is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Etarget is clearly lagging behind, losing to ExactTarget in all segments.

Websites Categories

1 ExactTarget has better usage coverage in more websites categories. Including Business & Industry, Finance, Health, Travel and 104 other categories.

2 Etarget is leading in Arts & Entertainment, Shopping, People & Society, News & Media and 73 other categories.


1 ExactTarget is leading in most countries, including United States, United Kingdom, Brazil, Australia and 86 other countries.

2 Etarget is leading in Slovakia, Czech Republic, Hungary, Bulgaria and 33 other countries.