1
FirstImpression is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Etarget is clearly lagging behind, losing to FirstImpression in all segments.
1
FirstImpression has better usage coverage in more websites categories. Including Games, Arts & Entertainment, Computers Electronics & Technology, Science & Education and 19 other categories.
2
Etarget is leading in E-commerce & Shopping.
1
FirstImpression is leading in most countries, including United States, Japan, Russia, United Kingdom and 146 other countries.
2
Etarget is leading in Slovakia, Czech Republic, Hungary, Bulgaria and 3 other countries.