Market Share by Top Websites

1 Etarget is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Integral Ad Science is leading in Top 10K Sites.

Websites Categories

1 Etarget has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, People & Society, Shopping and 130 other categories.

2 Integral Ad Science is leading in Technology News, Energy, Beauty & Fitness, Fashion & Modeling and 35 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, France, Brazil, United Kingdom and 64 other countries.

2 Etarget is leading in Hungary, Slovakia, Czech Republic, Bulgaria and 25 other countries.