Market Share by Top Websites

1 Etarget is leading in The Entire Web.

2 Mediaplex is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Mediaplex has better usage coverage in more websites categories. Including People & Society, Shopping, News & Media, Computer & Electronics and 177 other categories.

2 Etarget is leading in Arts & Entertainment, Business & Industry, Internet & Telecom, TV & Video and 29 other categories.


1 Mediaplex is leading in most countries, including United States, United Kingdom, Germany, France and 115 other countries.

2 Etarget is leading in Hungary, Slovakia, Czech Republic, Bulgaria and 11 other countries.