Market Share by Top Websites

1 Etarget is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, MSN Ads is clearly lagging behind, losing to Etarget in all segments.

Websites Categories

1 Etarget has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, People & Society, Shopping and 155 other categories.

2 MSN Ads is leading in Books & Literature, Law, Conditions & Diseases, Reproductive Health and 11 other categories.

Geography

1 Etarget is leading in most countries, including Hungary, Slovakia, Czech Republic, Bulgaria and 52 other countries.

2 MSN Ads is leading in United States, India, Brazil, Philippines and 13 other countries.