Market Share by Top Websites

1 Etarget is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, YuMe is clearly lagging behind, losing to Etarget in all segments.

Websites Categories

1 Etarget has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, People & Society, Shopping and 168 other categories.

2 YuMe is leading in Performing Arts, Crafts, Tennis, Weight Loss and 4 other categories.

Geography

1 Etarget is leading in most countries, including Slovakia, Hungary, Czech Republic, Bulgaria and 58 other countries.

2 YuMe is leading in United States, Spain, Sweden, Mexico and 10 other countries.