Market Share by Top Websites

1 Etology is leading in The Entire Web.

2 Yahoo Advertising is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Yahoo Advertising has better usage coverage in more websites categories. Including News & Media, Finance, Business & Industry, Investing and 40 other categories.

2 Etology is leading in Adult, People & Society, Arts & Entertainment, Internet & Telecom and 30 other categories.

Geography

1 Etology is leading in most countries, including Russia, Germany, Netherlands, Mexico and 20 other countries.

2 Yahoo Advertising is leading in United States, Brazil, Canada, Taiwan and 17 other countries.