Market Share by Top Websites

1 Nielsen NetRatings is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, etracker is clearly lagging behind, losing to Nielsen NetRatings in all segments.

Websites Categories

1 etracker has better usage coverage in more websites categories. Including Shopping, Health, Travel, Internet & Telecom and 133 other categories.

2 Nielsen NetRatings is leading in Business & Industry, Arts & Entertainment, News & Media, Marketing & Advertising and 76 other categories.


1 Nielsen NetRatings is leading in most countries, including Italy, United States, Australia, Russia and 132 other countries.

2 etracker is leading in Germany, Austria, France, Switzerland and 34 other countries.