Market Share by Top Websites

1 Omniture is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, etracker is clearly lagging behind, losing to Omniture in all segments.

Websites Categories

1 Omniture has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Autos & Vehicles, Law & Government and 151 other categories.

2 etracker is leading in Shopping, Internet & Telecom, Clothing, Industrial Goods & Services and 65 other categories.


1 Omniture is leading in most countries, including United States, Italy, Japan, United Kingdom and 166 other countries.

2 etracker is leading in Germany, Austria, Switzerland, Finland and 9 other countries.