Market Share by Top Websites

1 Leiki is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, eWayDirect is clearly lagging behind, losing to Leiki in all segments.

Websites Categories

1 Leiki has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Music & Audio and 27 other categories.

2 eWayDirect is leading in Performing Arts, Home & Garden, Children, Religion & Spirituality and 14 other categories.


1 Leiki is leading in most countries, including Finland, Portugal, Sweden, United Kingdom and 3 other countries.

2 eWayDirect is leading in United States and Switzerland.