Market Share by Top Websites

1 ExoClick is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, ExactTarget is clearly lagging behind, losing to ExoClick in all segments.

Websites Categories

1 ExoClick has better usage coverage in more websites categories. Including Adult, Arts & Entertainment, People & Society, Internet & Telecom and 116 other categories.

2 ExactTarget is leading in Business & Industry, Email, Travel, Health and 80 other categories.

Geography

1 ExoClick is leading in most countries, including United States, Germany, Turkey, Russia and 161 other countries.

2 ExactTarget is leading in Australia, New Zealand, Ireland, Guam and 7 other countries.