Market Share by Top Websites

1 ExactTarget is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, httppool is still behind ExactTarget in all market share segments.

Websites Categories

1 ExactTarget has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Email and 149 other categories.

2 httppool is leading in Arts & Entertainment, Adult, TV & Video, Movies and 17 other categories.


1 ExactTarget is leading in most countries, including United States, United Kingdom, Australia, Brazil and 81 other countries.

2 httppool is leading in Bulgaria, Serbia, Macedonia, Slovenia and 8 other countries.