Market Share by Top Websites

1 ExactTarget is leading in Top 10K Sites, Top 1M Sites and The Entire Web.

2 Kixer is leading in Top 100K Sites.

Websites Categories

1 ExactTarget has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Email and 162 other categories.

2 Kixer is leading in Games, Online, Video Games, Golf and 21 other categories.

Geography

1 ExactTarget is leading in most countries, including United States, Australia, Great Britain, Brazil and 84 other countries.

2 Kixer is leading in Russia, Greece, Norway, Poland and 18 other countries.