ExactTarget is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
ExactTarget has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Email and 109 other categories.
MarketGid is leading in Arts & Entertainment, People & Society, News & Media, Computer & Electronics and 67 other categories.
ExactTarget is leading in most countries, including United States, United Kingdom, Australia, Brazil and 62 other countries.
MarketGid is leading in Russia, Ukraine, Belarus, Kazakhstan and 38 other countries.