Market Share by Top Websites

1 ExactTarget is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Mercent is leading in Top 10K Sites.

Websites Categories

1 ExactTarget has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Email and 168 other categories.

2 Mercent is leading in Jewelry, Fishing, Consumer Electronics, General Merchandise and 8 other categories.

Geography

1 ExactTarget is leading in most countries, including United States, United Kingdom, Australia, Canada and 86 other countries.

2 Mercent is leading in Namibia, Iraq, Brunei Darussalam, Tanzania and 14 other countries.