Market Share by Top Websites

1 ExactTarget is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Moat is still behind ExactTarget in all market share segments.

Websites Categories

1 ExactTarget has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Email and 167 other categories.

2 Moat is leading in Newspapers, Technology News, Reference, Maps and 10 other categories.

Geography

1 ExactTarget is leading in most countries, including United States, Australia, United Kingdom, Brazil and 104 other countries.

2 Moat is leading in Israel, Tokelau, Central African Republic, Cocos Islands and 4 other countries.