Market Share by Top Websites

1 ExactTarget is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, PointRoll is still behind ExactTarget in all market share segments.

Websites Categories

1 ExactTarget has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Email and 161 other categories.

2 PointRoll is leading in People & Society, Religion & Spirituality, Transportation & Logistics, Car Buying and 16 other categories.

Geography

1 ExactTarget is leading in most countries, including United States, Australia, Great Britain, Brazil and 99 other countries.

2 PointRoll is leading in Israel, Greece, Slovakia, Iran and 5 other countries.