Market Share by Top Websites

1 Sonobi Media is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, ExactTarget is clearly lagging behind, losing to Sonobi Media in all segments.

Websites Categories

1 Sonobi Media has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Internet & Telecom and 168 other categories.

2 ExactTarget is leading in Email, Finance, Accommodation & Hotels, Marketing & Advertising and 42 other categories.

Geography

1 Sonobi Media is leading in most countries, including United States, France, Mexico, Spain and 156 other countries.

2 ExactTarget is leading in Australia, United Kingdom, Brazil, Canada and 20 other countries.