Market Share by Top Websites

1 ExactTarget is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, SpotX is still behind ExactTarget in all market share segments.

Websites Categories

1 ExactTarget has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Email and 157 other categories.

2 SpotX is leading in Autos & Vehicles, Car Buying, Soccer, TV & Video and 15 other categories.

Geography

1 ExactTarget is leading in most countries, including United States, United Kingdom, Australia, Canada and 82 other countries.

2 SpotX is leading in Netherlands, Belgium, Greece, Venezuela and 6 other countries.