Market Share by Top Websites

1 ExactTarget is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Spring Metrics is clearly lagging behind, losing to ExactTarget in all segments.

Websites Categories

1 ExactTarget has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Email and 165 other categories.

2 Spring Metrics is leading in Car Buying, Products & Shopping, Cycling & Biking, Photography and 8 other categories.

Geography

1 ExactTarget is leading in most countries, including United States, Australia, United Kingdom, Brazil and 89 other countries.

2 Spring Metrics is leading in Cyprus, Georgia, Guatemala, Afghanistan and 2 other countries.