Market Share by Top Websites

1 ExactTarget is leading in Top 1M Sites and The Entire Web.

2 Sprinkle is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 ExactTarget has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Email and 158 other categories.

2 Sprinkle is leading in News & Media, Newspapers, Soccer, Cooking & Recipes and 15 other categories.

Geography

1 ExactTarget is leading in most countries, including United States, United Kingdom, Australia, Canada and 80 other countries.

2 Sprinkle is leading in Sweden, Slovakia, Norway, Spain and 7 other countries.