Market Share by Top Websites

1 ExactTarget is leading in Top 1M Sites and The Entire Web.

2 Sprinkle is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 ExactTarget has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Email and 156 other categories.

2 Sprinkle is leading in News & Media, Newspapers, Cooking & Recipes, Soccer and 12 other categories.

Geography

1 ExactTarget is leading in most countries, including United States, Australia, United Kingdom, Brazil and 79 other countries.

2 Sprinkle is leading in Sweden, Norway, Slovakia, Denmark and 12 other countries.