Market Share by Top Websites

1 Salesforce Marketing Cloud is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Sprinkle is clearly lagging behind, losing to Salesforce Marketing Cloud in all segments.

Websites Categories

1 Salesforce Marketing Cloud has better usage coverage in more websites categories. Including Finance, Lifestyle, Business & Consumer Services, Food & Drink and 15 other categories.

2 Sprinkle is leading in Arts & Entertainment, Reference Materials, News & Media and Adult.

Geography

1 Salesforce Marketing Cloud is leading in most countries, including United States, United Kingdom, Brazil, Australia and 91 other countries.

2 Sprinkle is leading in Norway, Netherlands, Slovakia, Sweden and 3 other countries.