Market Share by Top Websites

1 ExactTarget is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Traffic Revenue is clearly lagging behind, losing to ExactTarget in all segments.

Websites Categories

1 ExactTarget has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Email and 124 other categories.

2 Traffic Revenue is leading in Arts & Entertainment, People & Society, Adult, Celebrities & Entertainment News and 57 other categories.

Geography

1 ExactTarget is leading in most countries, including United States, United Kingdom, Australia, Canada and 81 other countries.

2 Traffic Revenue is leading in India, Indonesia, Romania, Bangladesh and 21 other countries.