Market Share by Top Websites

1 Proclivity is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Exceptional is clearly lagging behind, losing to Proclivity in all segments.

Websites Categories

1 Proclivity has better usage coverage in more websites categories. Including Sports, Football, Health, Medicine and 33 other categories.

2 Exceptional is leading in Tourism, Travel, Furniture, Telecommunications and 3 other categories.

Geography

1 Proclivity is leading in most countries, including United States, China, United Kingdom, Germany and 5 other countries.

2 Exceptional is leading in Finland, Japan, Lebanon, Mexico and one other country.