Market Share by Top Websites

1 Proclivity is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Exceptional is clearly lagging behind, losing to Proclivity in all segments.

Websites Categories

1 Proclivity has better usage coverage in more websites categories. Including Sports, Football, Health, Medicine and 25 other categories.

2 Exceptional is leading in Career & Education, Education, Internet & Telecom, Associations and 5 other categories.

Geography

1 Proclivity is leading in most countries, including United States, China, United Kingdom, France and 8 other countries.

2 Exceptional is leading in Portugal, Brazil, Turkey, Viet Nam and 2 other countries.