In terms of market share, Exceptional is clearly lagging behind, losing to SUP media in all segments.
SUP media has better usage coverage in more websites categories. Including Shopping, People & Society, Sports, TV & Video and 8 other categories.
Exceptional is leading in Business & Industry, Education, Career & Education, Marketing & Advertising and 7 other categories.
Exceptional is leading in most countries, including United States, Brazil, Pakistan and Finland.
SUP media is leading in Russia, India and Ukraine.