In terms of market share, Exceptional is clearly lagging behind, losing to SUP media in all segments.
SUP media has better usage coverage in more websites categories. Including Shopping, People & Society, Arts & Entertainment, Computer & Electronics and 18 other categories.
Exceptional is leading in Furniture, Telecommunications, Online Marketing, Education and 2 other categories.
Exceptional is leading in most countries, including Portugal, Romania, Nigeria, Italy and 4 other countries.
SUP media is leading in Russia, Spain, Belarus, China and 3 other countries.