Market Share by Top Websites

1 ExoClick is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Sanoma is clearly lagging behind, losing to ExoClick in all segments.

Websites Categories

1 ExoClick has better usage coverage in more websites categories. Including Adult, Arts & Entertainment, People & Society, Internet & Telecom and 177 other categories.

2 Sanoma is leading in Newspapers, Sports News, Business News, Maps and 3 other categories.

Geography

1 ExoClick is leading in most countries, including United States, Germany, Turkey, Russia and 163 other countries.

2 Sanoma is leading in Romania, Lithuania, Finland, Denmark and 4 other countries.