Market Share by Top Websites

1 SiteScout is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, ExoClick is clearly lagging behind, losing to SiteScout in all segments.

Websites Categories

1 SiteScout has better usage coverage in more websites categories. Including Science & Education, Food & Drink, Arts & Entertainment, Computers Electronics & Technology and 19 other categories.

2 ExoClick is leading in Adult.

Geography

1 SiteScout is leading in most countries, including United States, Canada, India, United Kingdom and 83 other countries.

2 ExoClick is leading in Germany, China, Russia, Japan and 35 other countries.