Market Share by Top Websites

1 ExoClick is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Smowtion is clearly lagging behind, losing to ExoClick in all segments.

Websites Categories

1 Smowtion has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, TV & Video and 141 other categories.

2 ExoClick is leading in Adult, File Sharing, Gay, Lesbian, & Bisexual, Real Estate and 38 other categories.


1 ExoClick is leading in most countries, including United States, Germany, Turkey, United Kingdom and 151 other countries.

2 Smowtion is leading in Argentina, Peru, Ecuador, Algeria and 7 other countries.