Market Share by Top Websites

1 Twitter Advertising is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, ExoClick is clearly lagging behind, losing to Twitter Advertising in all segments.

Websites Categories

1 Twitter Advertising has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Internet & Telecom, Shopping and 210 other categories.

2 ExoClick is leading in Adult, People & Society, TV & Video, Movies and 15 other categories.

Geography

1 Twitter Advertising is leading in most countries, including United States, Japan, United Kingdom, India and 127 other countries.

2 ExoClick is leading in Germany, Russia, Turkey, Brazil and 81 other countries.